Creative Performance Marketing Lead

<b>Description</b><br><p>A eCommerce group is looking for a Creative Performance Marketing Lead to join our creative team. We’re seeking someone passionate, hands-on, and experienced in performance-driven creative strategy for paid social platforms.</p><p>This role is ideal for someone with a background in creative marketing, eCommerce, or digital-native brands—who’s excited about creative automation, testing, and scaling campaigns across channels.</p><br> <b>Responsibilities</b><br><ul><li>Develop high-performing, direct response creatives for paid social campaigns (Meta, TikTok, YouTube).</li><li>Work closely with designers, editors, and writers to deliver engaging visuals and compelling copy.</li><li>Lead the end-to-end process: from creative concept to execution, iteration, and performance analysis.</li><li>Experiment, test, and implement new formats, angles, and creative strategies.</li><li>Collaborate cross-functionally to optimize campaign performance using data insights.</li><li>Build scalable, automated creative systems with performance top of mind.</li><li>Stay on top of AI tools, platform trends, and audience behavior to keep our creative edge sharp.</li></ul><br> <b>Requirements</b><br><ul><li>2+ years of experience in performance-focused creative roles (agency or in-house).</li><li>Strong understanding of Direct Response (DR) marketing and paid acquisition funnels.</li><li>Analytical mindset with the ability to interpret data and performance metrics.</li><li>Proficiency in working with Meta, TikTok, and/or YouTube ad platforms.</li><li>Hands-on experience in creative production (copy, video, or graphic design – an advantage).</li><li>Self-starter, curious, and comfortable working in fast-changing environments.</li><li>Native-level English fluency (written &amp; spoken).</li></ul><br> <b>Advantages</b><br><ul><li>Experience managing creative processes using AI tools for research and content generation.</li><li>Familiarity with dynamic production workflows and creative testing frameworks.</li><li>Strong organizational and communication skills with a team-player attitude.</li></ul><p><strong>You’ll Thrive Here If You:</strong></p><ul><li>Love moving fast, iterating, and always optimizing.</li><li>See creative as a blend of art and data.</li><li>Get excited by solving real problems with smart, scalable ideas.</li><li>Aren’t afraid to challenge the brief or suggest a bold alternative.</li><li>Apply now if you’re ready to join a creative, data-driven, and globally minded team building something meaningful.</li></ul><br>