🎯 Part‑time PPC Specialist (Path to Full‑time Lead)
Posted 2025-08-23
Remote, USA
Full Time
Immediate Start
<p style="min-height:1.5em"><strong>Be Part of a Mission-Driven Team</strong></p><p style="min-height:1.5em">At Foundry for Good, we don’t just build businesses—we build businesses that do good. Across our family of brands, we support nonprofits, trade associations, and mission-driven organizations with innovative software, impactful marketing strategies, and tools that empower positive change.</p><p style="min-height:1.5em">Here’s why you’ll love working with us:</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Stability & Growth</strong>: We’re 100% self-funded, with no outside investors or debt, meaning long-term stability and thoughtful growth.</p></li><li><p style="min-height:1.5em"><strong>People-First Culture</strong>: Our 95%+ employee retention rate reflects our commitment to competitive pay, respect, and career development.</p></li><li><p style="min-height:1.5em"><strong>Global Collaboration</strong>: Work with talented team members in the US and the Philippines who share your drive for excellence and impact.</p></li><li><p style="min-height:1.5em"><strong>Mission-Focused Work</strong>: Every role here supports organizations making the world a better place.</p></li></ul><p style="min-height:1.5em">If you’re ready to grow your career while making a difference, we’d love to hear from you!</p><p style="min-height:1.5em"><a target="_blank" rel="noopener noreferrer" href="https://vimeo.com/1059846216/d84c59a1e7?share=copy">Watch Our "Meet the Team" Video</a></p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Why this role rocks</strong></p><p style="min-height:1.5em">Run <strong>lean, high‑impact ad budgets</strong> for mission‑driven SaaS brands—no bloated spend, no bureaucratic approvals. </p><p style="min-height:1.5em">You’ll architect the account structure, launch campaigns, and own reporting. Prove ROI and you’ll scale into our full‑time Paid‑Media Lead with authority to shape channel mix and hire juniors.</p><p style="min-height:1.5em">Part-time for the first 3‑6 months, and you’ll have the opportunity to step into a full‑time leadership seat to scale the practice.</p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Meet the Team<br></strong>We currently have 100+ team members who live in the Philippines, who have been fantastic team members, and we’re excited to add new team members to this new role! </p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>What you’ll own</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Sales collateral</strong> – slide deck & 1‑pager pricing sheet, created once at kickoff (refresh as needed)</p></li><li><p style="min-height:1.5em"><strong>Webpage copy</strong> – service‑line landing page, created once at kickoff</p></li><li><p style="min-height:1.5em"><strong>Thought leadership</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">1× 30‑min webinar (topic + slides + live delivery), Monthly</p></li><li><p style="min-height:1.5em">2× outbound/ nurture emails (HubSpot), Monthly</p></li><li><p style="min-height:1.5em">2× LinkedIn posts (your byline or founder ghostwritten), Monthly</p></li><li><p style="min-height:1.5em">1× AI‑assisted blog post (1,000 ± words), Monthly</p></li></ul></li></ul><p style="min-height:1.5em"><strong>Day‑to‑day you will…</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Audit Google Ads & LinkedIn Campaign Manager accounts; surface wasted spend and quick wins.</p></li><li><p style="min-height:1.5em">Build net‑new campaigns: keyword selection, audience targeting, ad copy, extensions.</p></li><li><p style="min-height:1.5em">Spin up dashboards in Looker Studio for CPL, cost‑per‑SQL, and ROAS tracking.</p></li><li><p style="min-height:1.5em">Test creative angles; iterate budgets across Search, Display, and LinkedIn Sponsored Content.</p></li><li><p style="min-height:1.5em">Dip into Meta or X (Twitter) when the experiment budget is approved.</p></li><li><p style="min-height:1.5em">Package results into webinars, posts, and emails.</p></li><li><p style="min-height:1.5em">Report wins & next steps to our Service Development Manager in a weekly 30-minute checkpoint (held between 8 a.m.–12 p.m. ET).</p></li></ul><p style="min-height:1.5em"><strong>Success looks like…</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Prospects request full‑service retainers after seeing your audit deck.</p></li><li><p style="min-height:1.5em">We’re confident enough in the motion to flip you to <strong>full‑time Service‑Line Lead</strong> (competitive PH salary + growth upside).</p></li></ul><p style="min-height:1.5em"><strong>Must‑have chops</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">5+ yrs hands‑on with Google Ads (Search, Display) <strong>and</strong> LinkedIn Ads.</p></li><li><p style="min-height:1.5em">Proven ability to optimize to pipeline $ or SQL targets—not just clicks.</p></li><li><p style="min-height:1.5em">Strong Excel or Looker Studio reporting skills.</p></li><li><p style="min-height:1.5em">Crystal‑clear English; you’ll present findings live on webinars.</p></li><li><p style="min-height:1.5em">Degree from UP, DLSU, Ateneo, UST</p></li><li><p style="min-height:1.5em">Reliable WFH setup in the Philippines.</p></li></ul><p style="min-height:1.5em"><strong>Nice‑to‑haves</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Bing/Microsoft Ads experience.</p></li><li><p style="min-height:1.5em">Landing‑page CRO collaboration or copy chops.</p></li><li><p style="min-height:1.5em">Creative brief writing for designers/video editors.</p></li></ul><p style="min-height:1.5em"><strong>Compensation & path</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Part‑time flat rate:</strong> <strong>USD $500–$800/month</strong> for the first 3–6 months (10–15 hrs/week).</p></li><li><p style="min-height:1.5em"><strong>Conversion:</strong> Full‑time salary <strong>competitive with senior PH talent</strong>—exact number based on your impact.</p></li><li><p style="min-height:1.5em">Growth mindset culture: bias for action, low‑ego collaboration, data‑driven experimentation.</p></li></ul><p style="min-height:1.5em"></p>