Paid Social Media Manager

About the position

Responsibilities

• Oversee campaign strategy and media budget management for paid social media.
• Implement and optimize paid social advertising campaigns to achieve traffic and revenue goals.
• Create strategy proposals for new campaigns based on objectives from strategy partners.
• Lead projects to improve team efficiency and inter-departmental workflow.
• Present campaign performance insights to key team members and provide actionable recommendations.
• Identify and implement new testing opportunities for campaign evolution.

Requirements

• 3 to 5 years of paid social media experience required.
• 5 years of digital marketing experience in Travel and Entertainment preferred.
• Extensive experience with social media advertising platforms and digital media buying tools.
• Strong understanding of online/offline data usage in digital and social media.
• Proficient in analytics, measurement, and testing structures.

Nice-to-haves

• Familiarity with work management platforms such as Workfront, JIRA, Smartsheet.
• Ability to simplify technical details for better understanding and motivation.

Benefits

• Health and savings benefits
• Educational opportunities
• Special extras unique to Disney