Customer Marketing Coordinator

Posted 2025-08-23
Remote, USA Full Time Immediate Start
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<h4>Job Details</h4>
<div><strong>Job Location</strong>: &nbsp;&nbsp;&nbsp;USA Remote - Nashville, TN</div>
<div><strong>Position Type</strong>: &nbsp;&nbsp;&nbsp;Full Time</div>
<div><strong>Education Level</strong>: &nbsp;&nbsp;&nbsp;4 Year Degree</div>
<div><strong>Salary Range</strong>: &nbsp;&nbsp;&nbsp;Undisclosed</div>
<div><strong>Travel Percentage</strong>: &nbsp;&nbsp;&nbsp;Negligible</div>
<div><strong>Job Shift</strong>: &nbsp;&nbsp;&nbsp;Day</div>
<div><strong>Job Category</strong>: &nbsp;&nbsp;&nbsp;Marketing</div>
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<h4>Description</h4><p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Company Overview</u></span></span><br>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">HealthStream is the leader in healthcare workforce solutions. We help organizations work better by helping their people work smarter.</span></span><br>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">HealthStream provides the leading learning, clinical development, credentialing, and scheduling applications delivered on healthcare’s #1 platform. We streamline everyday tasks while improving performance, engagement, and safety – fostering a workplace where people flourish, and care thrives.</span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Why Join Us</u></span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">At HealthStream, you’ll have the opportunity to make a meaningful impact on the future of healthcare by collaborating with a team of talented professionals dedicated to innovation and excellence. We offer competitive compensation, comprehensive benefits, and a supportive work environment where creativity and collaboration thrive.</span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Our shared vision is to enhance the quality of healthcare by empowering the people who deliver care –&nbsp;a commitment we have upheld for over 30 years through providing innovative solutions and driving constant growth. Join us in revolutionizing the healthcare industry and shaping the future of patient care. As a HealthStreamer, you will be at the forefront of healthcare technology innovation, making a recurring impact on the industry.</span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">We’re proud of our values-forward culture that offers our people:</span></span><br>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Mission-oriented work</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Diverse and inclusive culture</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Competitive Compensation &amp; Bonuses</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Comprehensive Insurance Plans</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Mental and Physical Health Support</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Work-from-home flexibility </span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Fitness Center Reimbursements</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Streaming Good time off for volunteering</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Wellness workshops</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Buddy Program for new HealthStreamers</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Collaborative work environment </span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Career growth opportunities</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Continuous learning opportunities</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Inspiring workspaces to collaborate and connect with other HealthStreamers</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Free employee parking at our Resource Centers in Nashville&nbsp;and San Diego</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">At HealthStream, our thriving culture encourages collaboration and values contributions, allowing our team members to continuously solve big problems and grow. We offer flexibility and paid time off to support work-life integration for all employees, including a hybrid work environment and Streaming Good volunteer day. For team members in commutable distance, HealthStream has Resource Centers in Nashville, TN and San Diego, CA. Our resource centers provide an inspiring workspace to collaborate and recharge as well as company-sponsored onsite social events for development, connection, and celebration. </span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">We are committed to driving innovation in healthcare and ensuring that patients receive competent care from qualified professionals. As a HealthStream team member, you will help bring this vision to life. If you want to work for a company committed to its values and vision, HealthStream is the place for you!</span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">HealthStream is an equal opportunity employer. HealthStream prohibits employment practices that discriminate against individual employees or groups of employees on the basis of age, color, disability, national origin, race, religion, sex, sexual orientation, pregnancy, veteran or military status, genetic information or any other category deemed protected by state and/or federal law.</span></span></p>

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<p style="text-align:center"><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Position Information</u></span></span></p>

<p style="text-align:center">&nbsp;</p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Position Overview</u></span></span></p>

<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">HealthStream is seeking a Customer Marketing Coordinator to support the execution of customer-focused marketing programs that drive adoption, retention, and advocacy within our customer base. This role plays a critical part in helping us build strong, long-term relationships with customers by coordinating campaigns, communications, and engagement initiatives that enhance the overall customer journey.&nbsp;&nbsp;</span></span></p>

<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Working closely with teams across Product Marketing, Account Management, Customer Success, Sales, and Content, the ideal candidate is detail-oriented, collaborative, and passionate about creating value for customers through targeted, high-impact marketing efforts.&nbsp;&nbsp;</span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Key Responsibilities</u></span></span></p>

<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><em>You will be responsible for adhering to all HealthStream security policies, procedures, and assigned training.</em></span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Assist in the execution of customer lifecycle marketing programs, including onboarding, adoption, upsell, and retention campaigns.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Support customer advocacy programs—identifying advocates, coordinating reviews and testimonials, and assisting in the production of case studies and success stories.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Help manage customer communications such as product updates, feature announcements, newsletters, and customer webinars.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Collaborate with Customer Success and Product teams to promote new features and drive customer education through campaigns and content.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Support logistics and communication for customer events (e.g., virtual user groups, regional HUGs, webinars).&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Help track and analyze customer engagement metrics and campaign performance to inform future marketing strategies.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Maintain customer marketing assets, including advocacy content, email templates, and campaign calendars.&nbsp;&nbsp;</span></span></p>
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</ul>

<ul>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Assist in segmentation and personalization of customer messaging using tools like Totango and Salesforce.&nbsp;&nbsp;</span></span></p>
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<h4>Qualifications</h4><br><p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Requirements</u></span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Bachelor’s degree in Marketing, Communications, Business, or a related field.&nbsp;&nbsp;</span></span></p>
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</ul>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">1–3 years of experience in marketing, preferably in a B2B environment.&nbsp;&nbsp;</span></span></p>
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</ul>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Strong communication and organizational skills.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Ability to manage multiple projects simultaneously with attention to detail.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Qualifications</u></span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Experience with marketing tools such as Totango, Gainsight, Salesforce, or similar CRM and email platforms is a plus.&nbsp;&nbsp;</span></span></p>
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</ul>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Customer-centric mindset with a passion for improving the customer experience.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Basic knowledge of analytics and reporting tools to measure campaign effectiveness.&nbsp;&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Knowledge of healthcare or SaaS industry.&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Experience supporting user conferences or customer events.&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Ability to work in a hybrid or remote environment and self-manage time effectively.&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px"><u>Benefits</u></span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">&nbsp;HealthStream offers a comprehensive benefits package to eligible employees, including:&nbsp;</span></span></p>

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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Medical, Dental and Vision insurance&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Paid Time Off&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Parental Leave&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">401k and Roth&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Flexible Spending Account&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Health Savings Account&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Life Insurance&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Short- and Long-Term Disability&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Medical Bridge Insurance&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Critical Illness Insurance&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Accident Insurance&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Identity Protection&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Legal Protection&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Pet Insurance&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Employee Assistance Program&nbsp;</span></span></p>
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<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Fitness Reimbursement&nbsp;</span></span></p>
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</ul>

<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">&nbsp;</span></span></p>

<p style="margin-left:72px">&nbsp;</p>

<p><span style="font-family:Arial,Helvetica,sans-serif"><span style="font-size:14px">Are you passionate about enhancing healthcare outcomes and empowering healthcare professionals? Join the HealthStream team and become a HealthStreamer! Together, we can make a difference in the world of healthcare.</span></span></p>

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