CRM / Retention Marketing Manager
Posted 2025-08-23
Remote, USA
Full Time
Immediate Start
<p><strong>About Storypod</strong></p>
<p>With offices in Miami and Orlando, Storypod is on a mission to help parents, grandparents, and educators ignite <strong>children’s love of learning through screen-free, interactive audio edutainment</strong>. </p>
<p>Our magical Audio Learning System won several industry accolades (Academic's Choice Award, Good Housekeeping Parenting Award, STEM.org, NAPPA, et al.) and became a smash-hit for parents and kids alike. Children can interact with Storypod through multiple age-appropriate ways - lovable yarn-figurines, read-along books, interactive learning cards, and collectible tokens - that trigger immersive stories, music, and learning content. </p>
<p>We are looking for a well-rounded & detail-oriented <strong>CRM /</strong> <strong>Retention Manager </strong>to support Marketing initiatives critical to the growth of the company. </p>
<p><strong>Your Responsibilities:</strong></p>
<ul><li>Supporting CMO to strategize and spearhead Marketing projects and initiatives beginning at post-purchase of the customer experience that drive customer retention and repurchases, including but not limited to:<ul><li>Product packaging & insert design and messaging</li><li>Email, SMS, and direct mail marketing including segmentation by purchase behavior / customer type </li><li>Loyalty & Referral programs</li><li>Social, Community & Brand Ambassador programs</li><li>Reputation management and reviews </li><li>Customer surveying and feedback</li><li>Planning and updating our Marketing Calendar (Email, SMS, Blog posts, et al).</li><li>Reporting on core Marketing KPIs from all campaigns</li></ul></li></ul>
<p><strong>Our Requirements:</strong></p>
<ul><li>Bachelor’s degree in business studies, marketing, or a comparable area</li><li>Minimum three years of experience in a Digital Marketing role</li><li>A/B testing mind-set</li><li>Experience using mainstream marketing, ecommerce, and project management tools (eg Asana, Slack, Yotpo, Klaviyo, Shopify, Canva)</li><li>An affinity for e-Commerce and customer retention / relationship management</li><li>Excellent oral and written command of the English language</li></ul>
<p><strong>What do we offer?</strong></p>
<ul><li>Generous PTO (23 days per year for full-time staff)</li><li>Benefits include health/dental/vision</li><li>A professional and diverse team in a dynamic start-up environment</li><li>A chance to be part of the next revolution in children’s audio “edutainment”</li><li>Supportive and fun remote workplace environment </li></ul>
<p>With offices in Miami and Orlando, Storypod is on a mission to help parents, grandparents, and educators ignite <strong>children’s love of learning through screen-free, interactive audio edutainment</strong>. </p>
<p>Our magical Audio Learning System won several industry accolades (Academic's Choice Award, Good Housekeeping Parenting Award, STEM.org, NAPPA, et al.) and became a smash-hit for parents and kids alike. Children can interact with Storypod through multiple age-appropriate ways - lovable yarn-figurines, read-along books, interactive learning cards, and collectible tokens - that trigger immersive stories, music, and learning content. </p>
<p>We are looking for a well-rounded & detail-oriented <strong>CRM /</strong> <strong>Retention Manager </strong>to support Marketing initiatives critical to the growth of the company. </p>
<p><strong>Your Responsibilities:</strong></p>
<ul><li>Supporting CMO to strategize and spearhead Marketing projects and initiatives beginning at post-purchase of the customer experience that drive customer retention and repurchases, including but not limited to:<ul><li>Product packaging & insert design and messaging</li><li>Email, SMS, and direct mail marketing including segmentation by purchase behavior / customer type </li><li>Loyalty & Referral programs</li><li>Social, Community & Brand Ambassador programs</li><li>Reputation management and reviews </li><li>Customer surveying and feedback</li><li>Planning and updating our Marketing Calendar (Email, SMS, Blog posts, et al).</li><li>Reporting on core Marketing KPIs from all campaigns</li></ul></li></ul>
<p><strong>Our Requirements:</strong></p>
<ul><li>Bachelor’s degree in business studies, marketing, or a comparable area</li><li>Minimum three years of experience in a Digital Marketing role</li><li>A/B testing mind-set</li><li>Experience using mainstream marketing, ecommerce, and project management tools (eg Asana, Slack, Yotpo, Klaviyo, Shopify, Canva)</li><li>An affinity for e-Commerce and customer retention / relationship management</li><li>Excellent oral and written command of the English language</li></ul>
<p><strong>What do we offer?</strong></p>
<ul><li>Generous PTO (23 days per year for full-time staff)</li><li>Benefits include health/dental/vision</li><li>A professional and diverse team in a dynamic start-up environment</li><li>A chance to be part of the next revolution in children’s audio “edutainment”</li><li>Supportive and fun remote workplace environment </li></ul>